As a result of closures and cancellations, the cardiopulmonary rehab community was facing furloughs and missed educational opportunities. As the market leader, ScottCare made every effort to support the community. This video was created to communicate our commitment and initiatives.
A video that expresses Thommen Medical's brand position and commitment to their customers and employees. The goal of the piece was to provide a look at the heart of the company.
Art Direction & written by John Jackson. Animation by Pixel & Pebble
A piece used for advertising and as a promotional handout to communicate Thommen's value proposition. In declaring the position in a bold manner, the message stands out amongst the product pieces created by the competition.
A brand manual provided to employees outlining the "Doing What Matters" brand value initiative. The intent was to make a piece that informs, not instructs.